MN651 Strategic Communication
Unit Description
Pre-requisites
CF503 Introduction to the Bible
Co-requisites
None.
Learning Outcomes
On successful completion of this unit, the student will be able to:
Explain the nature of public and personal communication.
Show writing and presentation skills relevant to public and personal communication.
Utilise the context of public communication in the development of strategic communications
Communicate effectively and creatively by applying educationally sound communication techniques.
Unit Description
This unit helps develop and enhance student’s communication skills, by providing an understanding of key communication principles and methods. It explores the role of communication in leadership and Christian ministry and the connection between personal relationships and communication. Examples of the types of communication include: preaching; teaching; leading workshops and presentations; leading business meetings; facilitating discussion; press releases; social media; and other electronic communication.
Topics
- The nature of public and personal communication
- Key communication principles and methods
- Writing and presentation skills relevant to public and personal communication.
- The context of public communication in the development of strategic communications
- Educationally sound communication techniques
- The role of communication in leadership and Christian ministry and in various settings
Teaching Strategies
Teaching strategies include: lectures, tutorials, weekend schools and presentation of instructional material in the form of printed documentation, OHP, DVD, video and audio tape and online interaction. Students also learn by class discussion, personal study, preparation of assignments and assessment comments on their work.
Unit offerings
Please note
The Unit Offerings listed above are a guide only and the timetable for any year is the final authority. The College may vary offerings based on demand, regulatory requirements, continual improvement processes or other conditions.
This unit may be available in different modes of delivery i.e. online and face-to-face as listed above. The unit content will not differ between these modes of delivery. There will possibly be a difference in the schedule and/or the prescribed assessment tasks, however both will cover and assess the same content.